Brand Attributes and Consumer Motivation Essay Example | Topics and Well Written Essays - 500 words

Brand Attributes and Consumer Motivation - Essay Example One aspect that is very crucial to the success of our brand positioning is that it needs to relate to our target market. The company needs to improve on its technology so that it can employ better techniques of collecting and analyzing the market. This will help the company know what exactly is expected by customers. We need to improve our products and services according to the expectations of our customers while keeping in mind that their expectations continuously change. We also need to research on our competitors attribute in terms of their logo to make sure that our logo is unique to the market and that it is also acceptable in this market. This will help the company mitigate the risk of losing customers to competitors because of confusion in the similarities of the attributes. The company also needs to assess the brand differentiation strategy while keeping in mind the company’s need to generate revenues. While positioning our brand, we need to consider the companyâ€℠¢s market share and market size. This is by looking at the demand of the business activities in a particular market. The company needs to map the products and services in order to identify gaps in the marketplace, understand the competitors, understand if the company is entering a crowded market, and this will also help in understanding the criteria in which customers in a particular market position different brand in the market. This will help the company to make an informed decision on marketing strategies for the brand.

Strategic importance of the Indian Ocean Region

Strategic importance of the Indian Ocean Region The Indian Ocean Region (IOR) has become the hub of intense global activity over the decades for various reasons. The most important trade routes of the world pass through this region. The Indian Ocean provides the predominant outlet for oil from the Persian Gulf to various destinations all over the world. The Malacca Strait is a critical choke point through which the oil bound for the West coast of USA, China, Japan, Australia and other countries of South-East Asia must pass Oil being of vital interest to most nations, major powers, especially the USA, maintain a visible and credible presence in the region. Since dependence on oil will continue to increase in the future and exports from the Central Asian Republics by sea would also have to be routed through the ports of this region, the Indian Ocean is likely to witness clashes of economic interests and a turbulent security environment. This region has been termed by some analysts, as one of the most dangerous  [1]  . The end of the Cold War has witnessed a shift in the focus of world attention to the IOR. The acquisition of nuclear small weapons by the countries of this region and proliferation of terrorism, piracy, drug trafficking and internal turmoil in several countries have made the region extremely volatile. External powers are, therefore, keen to intervene, not only to mediate or reduce this volatility but also in their attempt to extend their influence right up to the IOR through their physical presence. The continual economic suppression of the peoples of this region has prompted countries to form economic groupings and sub-groupings in an attempt to foster greater economic well being of the IOR countries. However, these efforts have so far failed to transform into objective gains due to many reasons; the primary ones being bilateral problems between nations which impact their conduct and response in multilateral fora, restrictive trade regimes imposed by economically superior world powe rs and technological backwardness of most of the countries, necessitating their continued dependence on technologically superior nations for infrastructure and industrial development. Islands in IOR. The great Indian ridge, the Madagascar ridge and St Pauls ridge form the three main chains of islands. The strategic implications of the islands are as follows:- These islands are a single source economy and do not possess any defence capability and thus remain exposed to external intervention or seek security guarantees. These islands have strategic significance due to their location, proximity to trade routes and well developed harbours. History has borne the fact that in the past, western maritime power could control the Indian Ocean and littoral countries by virtue of possessing these islands. Important Straits. The Indian Ocean region has 30 straits and channels in and adjoining the Indian Ocean. The important ones are as follows:- Bab-el-Mandeb (between South Yemen and Djibouti); Bass Strait (between Australian continent and Tasmania); Strait of Hormuz (between Iran and Oman); Lombok, Bali, Sunda and Makassar Straits (in the Indonesian archipelago) Singapore Strait (between Singapore and Riau island of Indonesia) Malacca Strait (between Malaysia, Indonesia and Singapore) Mozambique channel (between Mozambique and Malagasy Republic.  [2]   Sea Routes. The Indian Ocean provides major sea-routes connecting the Middle East with Europe, East Asia, Africa and US. The following routes are the most significant ones in the Indian Ocean and their closure would result in choking the global energy supplies:- Suez Route. Suez route links Mediterranean Sea with the Red Sea through Suez Channel. An important choke point in this route is Bab-al-Mandeb which connects Red Sea to Arabian Sea.    Cape Route. This route provides an alternate for the Suez Route and connects the Indian and Atlantic Oceans. Heavy tankers and bulk carriers due to depth restrictions in the Suez Canal also commonly use this route. Straits of Malacca. This is the most important entry to/from the Pacific Ocean and provides the shortest and most convenient link between Pacific and Indian Ocean.   Economic Importance to India The Indian peninsula juts 1,980 km into the Indian Ocean with 50% of the Indian Ocean basin lying within a 1500 km radius of India, a reality that has strategic implications. Between the Gulf of Aden and Malacca Strait, is seen as Indias sphere of influence. India is one of very few (06) countries in the world to have developed the technology to extract minerals from the deep sea bed. Under the law of the sea, by adding up the sea waterways comprising territorial zone of 20 km, contiguous zone 40 km, an Exclusive Economic Zone (EEZ) of 320 km, India has exclusive rights to explore mineral wealth in an area of 150,000 square km in the Indian Ocean  [3]  . India imports 70 % of its oil requirements, 4000 tankers come to Indian ports annually and almost 95 % of Indian trade moves by sea. Any interference to our sea lanes, coastal offshore areas and ports, will have a crippling impact on the countrys economic growth. Almost 3.5 million Indians work in Gulf countries and it is in Indias interest to ensure that the environment in Gulf remains stable  [4]  . The IO is a critical waterway for global trade and commerce. This strategic expanse hosts heavy international maritime traffic that includes half of the worlds containerized cargo, one third of its bulk cargo and two third of its oil shipment. Its waters carry heavy traffic of petroleum and petroleum products from the oilfields of the Persian Gulf and Indonesia, and contain an estimated 40% of the worlds offshore oil production. In addition to providing precious minerals and energy source, the oceans fish are of great importance to the bordering countries for domestic consumption an d export. Oil. Persian Gulf caters for 61% of oil reserves and 26 % of gas reserves of the entire world. The Strait of Hormuz is by far the worlds most important oil choke point with an estimated 15.5 million barrels of oil flow through it each day. The other critical choke point is Malacca Strait and over 60,000 vessels and 10 million barrels of oil is transported through it  [5]  . In addition to US, bulk of oil for Japan, South Korea and China passes through the Indian Ocean which makes their concern for ensuring the free access and a certain degree of influence in the region an absolute necessity. Oil demand in developing countries is expected to grow at a fast rate. By 2020 China is expected to be the largest energy consumer and its dependence on the import is likely to be of tune of 80% in 2010. Japan currently imports 95% of its oil from the Middle East. Thus, the relevance of Gulf as an energy centre in the foreign policies of China and Japan is going to continue in the future. A study of the trends in oil consumption has shown a distinct rise in all countries. Geo-Strategic Imperatives The Indian Ocean provides major sea routes connecting the Middle East, Africa and East Asia with Europe and the Americas. It carries a particularly heavy traffic of petroleum and petroleum products from the oilfield of the Persian Gulf and Indonesia. Large reserves of hydrocarbons are being tapped in the offshore areas of Saudi Arabia. Iran, India and Western Australia. An estimated 40% of the worlds offshore oil production comes from the Indian Ocean. Beach sands, rich in heavy minerals, and offshore deposits are actively exploited by bordering countries, particularly India, South Africa, Indonesia, Sri Lanka and Thailand. Today, nearly 20 million shipping containers are moving around the globe earned by fewer than 4000 hulls. The explosion of trans-oceanic trade has made commerce more vulnerable, not only in the obvious sense that economies have grown more interdependent, but also because, even as the volume of shipped loads increased, the number of significant cargo carriers has reduced because of the increasing size of commercial vessels, from supertankers to container ships. The Straits of Malacca, the worlds second busiest sea lane, assume relevance here. 80% of Japans oil supplies and 60% of Chinas oil supplies are shipped through the Straits of Malacca. US$ 70 billion worth of oil passes through the straits each year. Almost half the worlds containerized traffic passes through this choke point. Most of the ships approach the straits through the 10 degree channel between the Andaman and Nicobar islands. India, thus, has the potential to dominate a strategic sea lane. India has established its fi rst tri-service command, the AN Command at Port Blair in the Andamans. It plans to develop Port Blair as a strategic international trade centre and build an oil terminal and transshipment port in Campbell Bay in the Nicobar islands. India is a member of the Antarctic Treaty Parties Consultative Group and has already set up two permanently staffed scientific bases there. It has constructed a 10,000 foot runway in Antarctica to service future missions, having completed several successful landings there. The Laccadive islands, likewise, offer the possibility of India projecting its power westwards. India is just 800 km away from OS military facilities in Oman. Trade with the Gulf States is an important facet of the Indian economy from ancient times. With increasing trade relations with the countries of the East, India has higher stakes in the region, in the years to come, Trade volumes with the ASEAN countries have more than doubled in a decade, from a mere $1484 million in 1993, the Indian market has emerged as one of the largest importers of South East Asian goods with imports touching $10,942 million in 2004  [6]  . The recently concluded Free Trade Agreements with countries like Thailand and Singapore are set to contribute to this trend. Expanding markets and larger impart flows imply not only economic prosperity but also vulnerability at sea. The incidence of piracy, armed robbery and maritime terrorism are on the rise end has placed a premium on the complexity of sea-lane defence. The northern area of the Indian Ocean is the area of great significance in economic and strategic terms. Indias foreign policy orientation towards its eastern neighbours has spurred interest and attention there. Indias burgeoning economy, now forecasted to become one of the three fastest growing economies in the world entails expansion of existing export and import markets. Being a sea faring nation with island neighbours has added to the need for safe sea-lanes in the inter-lying waters. The worlds busiest choke point in the straits of Malacca located here adds complexity to a strategic factor.

A Worn Path :: essays research papers

A Worn Path   Ã‚  Ã‚  Ã‚  Ã‚  Detail of an elderly Negro woman’s journey from deep in the country to town, the while on mission of love. Phoenix Jackson, an elderly Negro women who is frail, old and has many handicaps, she lived during trying times and because of her race, faced many challenges while growing up, Eudora Welty brings the story, â€Å"A Worn Path†, to life through the use of the character Phoenix Jackson and symbols.   Ã‚  Ã‚  Ã‚  Ã‚  While overcoming challenges her character is born. The story is based on an elderly Negro women’s journey into town for medicine for her grandson. Along the way she encounters physical challenges, obstacles and danger. She climbs hills, crosses streams, crawls under barbed-wire fences; she faces dangers while out in the wilderness and a hunter who threatens her life with a gun. This happens on a single trip to town. Phoenix is quite remarkable woman.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  2 Phoenix’s ability to make the journey and overcome these challenges shows her strong determination, dedication, devotion and the will power to endure hardship to finish her task. These weekly journeys had become a virtual ritual. Vande Kieft states â€Å"Miss Eudora Welty often takes ritual action very seriously-especially the most simple and primitive rituals of home, or private rituals which comes from repeated performances of an action of love†, Old Phoenix’s down the worn Path. (70).   Ã‚  Ã‚  Ã‚  Ã‚  The conflicts were put in the story to show us the inner feelings of Phoenix. She was able to endure hardships and yet stays focused on the task at hand. This tells us while she was growing up she over came many obstacles. Kreyling says, â€Å"usually Welty reserved for her black characters the functions of this vital, sure and faithful, ways of living of which modern man has either lost or denied. Phoenix Jackson represents the condition of the human race before â€Å"enfeebling† layers of civilization anesthetized it. Although primitive, Phoenix is centered in and directed toward the value of life, the path worn by habit of hope. She possesses that vitality without which, faith would not be possible†. (24). 3 Using nothing more than details of an old Negro woman’s journey to city to get medicine for her grandson, but gives us a sense of human fortitude that is almost unbearable in its’ sad intensity. (Turner, Harding 262). Using symbols brings color and fullness to the character in the story. This sets the time, place and shows hardships that developed her character.

Digestive System

Our digestive systems contain glands. These glands produce enzymes. Enzymes are catalysts. Catalysts make chemical reactions happen quicker and easier. Digestive enzymes help us to break down food easier. Our bodies make lots of different digestive enzymes. Each enzyme breaks down a particular food. When an enzyme has broken down one food molecule, it can then break down another molecule of the same kind. It can do this over and over again. It makes the reaction happen without being used up. In the digestive system, enzymes are produced to break down carbohydrates, proteins and fats into smaller soluble molecules from large food molecules. These spread through the tube of the small intestine and into the blood plasma (carbohydrates and proteins) or lymph (fats) and pass to the cells. The stomach makes hydrochloric acid to help the enzyme called pepsin work. Fats are difficult to digest and absorb because they are not soluble in water. To help with fat digestion the gall bladder produces bile this makes the fats smaller. This increases their surface area for enzymes to act on. In the mouth is saliva and they containing amylase produced by the salivary glands. This enzyme is used to break down starch/carbohydrates into glucose molecules. In the stomach is found Pepsin which breaks down proteins into amino acids. In the small intestine, parts of a large molecule of fat are broken down into smaller fatty acid and glycerol molecules. Below is how the different foods are digested by using enzymes: 1. Carbohydrates – Foods rich in carbohydrates include bread, potatoes, dried peas and beans, rice, pasta, fruits, and vegetables. Many of these foods contain both starch and fibre. The digestible carbohydrates such as starch and sugar are broken into simpler molecules by enzymes in the saliva, in juice produced by the pancreas, and in the lining of the small intestine. Starch is digested in two steps. First, an enzyme in the saliva and pancreatic juice breaks the starch into molecules called maltose. Then an enzyme in the lining of the small intestine splits the maltose into glucose molecules that can be absorbed into the blood. Glucose is carried through he bloodstream to the liver, where it is stored or used to provide energy for the work of the body. Sugars are digested in one step. An enzyme in the lining of the small intestine digests sucrose, also known as table sugar, into glucose and fructose, which are absorbed through the intestine into the blood. Milk contains another type of sugar, lactose, which is changed into absorbable molecules by another enzyme in the intestinal lining. 2. Protein – Foo ds such as meat, eggs, and beans consist of giant molecules of protein that must be digested by enzymes before they can be used to build and repair body tissues. An enzyme in the juice of the stomach starts the digestion of swallowed protein. Then in the small intestine, several enzymes from the pancreatic juice and the lining of the intestine complete the breakdown of huge protein molecules into small molecules called amino acids. These small molecules can be absorbed through the small intestine into the blood and then be carried to all parts of the body to build the walls and other parts of cells. 3. Fats – Fat molecules are a rich source of energy for the body. The first step in digestion of a fat such as butter is to dissolve it into the watery content of the intestine. The bile acids produced by the liver dissolve fat into tiny droplets and allow pancreatic and intestinal enzymes to break the large fat molecules into smaller ones. Some of these small molecules are fatty acids and cholesterol. The bile acids combine with the fatty acids and cholesterol and help these molecules move into the cells of the mucosa. In these cells the small molecules are formed back into large ones, most of which pass into vessels near the intestine. These small vessels carry the reformed fat to the veins of the chest, and the blood carries the fat to storage depots in different parts of the body. There are two theories on the process of chemical digestion, and they are the ‘induced fit’ and the ‘lock and key’ theory. Enzymes are specific to reactants (known as substrates). That is, enzymes only catalyze one type of reaction. Induced fit is where an enzyme almost closes around the substrate like a baseball glove around the ball. And the induced fit model says that when a substrate binds to an enzyme, the enzyme temporarily changes shape to accommodate the substrate. While the enzyme is still specific to substrates, it is not as if the substrate is a perfect fit on the active site of the enzyme. After the reaction is complete, the enzyme returns back to its original shape, ready to be reused. Lock and key is simply that the theory states that an enzymes’ active site is the exact shape of the substrate, and that the substrate neatly fits in. Also another way to look at it is that the enzyme is like a lock, and the substrate is like a key. Only specific substrate works with an enzyme, just like a specific key is required for a lock. The lock represents the active site on the enzyme, where the substrate binds. So both are substrates specific, just one model states that the enzyme moulds to fit the substrate whereas the other says that the site is already shaped around the substrate. In recent research however, the lock and key model is disputed, with the induced fit being more likely. While the induced fit model is more likely to be correct from current evidence, the lock and key model is still used because it allows a simple diagrammatic way to understand the specificity of enzymes.

Transport and Writing Task

TASK 1 DESCRIBING INFORMATION FROM TABLES Tables compare data and may also show changes over time as well. They are often used when there is quite a lot of information, so it is important to select the key features to describe. I. Understanding the data Read the writing task below and look at the table. Answer these questions to help you understand the information given. 1. What two main areas does the table show figures for? 2. How is each main area subdivided? 3.What main difference do the figures show within each area? 4. How many years does the table deal with? 5. What are the main trends over time? 6. What kind of language can you use when describing the data? Writing Task 1 You should spend about 20 minutes on this task The table below gives figures for student applications and acceptances for UK university courses in the field of tourism, transport and travel. Write a report for a university lecturer describing the information below. Write at least 150 words.Student statistics for university courses in tourism, transport and travel, 2000-2002 |Applications |Acceptances | |Year |Men |Women |Men |Women |% of Total | |2000 |3,400 |900 |550 |150 |15. % | |2001 |3. 200 |800 |600 |200 |20% | |2002 |2,750 |750 |580 |170 |21,4% | II. Organizing the description You should try to group the information rather than describing every piece of data.Complete this paragraph outline for the Writing task in Exercise 1. | | |Paragraph 1: Introduce information | |Paragraph 2: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. | |Paragraph 3: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. | |Paragraph 4: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. | III. Rewording the introduction Underline the most appropriate word(s) to complete this introduction to a sample answer. | |The table concerns university courses (1) in the field of/related to tourism, transport and travel in the UK. It shows (2)| |d ecreases/changes/increases in the (3) numbers/proportion/percentage of (4) applicants/male and female students applying | |for and being accepted on such courses (5) between/from 2000 and 2002. | IV. Describing the data a. Use the information in the table in Exercise 1 to complete these sentences with a word or number. 1.In all three years, more †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. applied for such courses than †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. , although their numbers †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. considerably, from 3,400 in 2000 to †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. in 2002. 2. Female †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. reached a little more than a quarter of the figures for †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. in 2000 and 2001, and they †¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. to 750 in 2002. 3. Total applications †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. during the period. 4. Many more †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. and †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. pplied for these courses than were accepted throughout the three years. 5. However, the †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. of applications which were accepted †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. from about 15% in 2000 to over †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. in 2002, even though the total number †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. only slightly. 6. Many more †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. were accepted than †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. in all three years. 7. While total applications †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. , the †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. of those accepted †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. onsiderably. b. Now look back at your paragraph outline in Exercise 2 and group the sentences into paragraph 2, 3, 4. c. Decide which of the sequences in the box below you could use to start each paragraph. | | |Overall, With regard to applications, | |The table shows In terms of acceptances, | V. Reference LinksTo link ideas in a text and avoid unnecessary repetition, writers use a variety of reference links. Find the words in italics in sentences 1-7 in Exercise 4 and write down what each refer to. 1. such courses: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 6: the three years: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â ‚¬ ¦Ã¢â‚¬ ¦.. 2. their numbers: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 7. which: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 3. they: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 8. all three years: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 4. the period: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 9. those: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 5. these courses: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..VI. Speed writing practice Now do the writing task below. Remember to include editing time in the 20 minutes given. Remember: †¢ Don’t copy your introduction from the Writing task. †¢ Briefly describe the main features or trends and use figures to support these. Don’t describe every change. †¢ End with a summary of the data. †¢ Write at least 150 words. Writing Task 1 You should spend about 20 minutes on this task. The table below gives information about the use of different modes of transport in Shanghai in 1996, and one possible projection (high motorization scenario) for their use in 2020.Write a report for a university lecturer describing the information below. Write at least 150 words. Percentage of passenger kilometres by different modes of transport in Shanghai. |Mode of Transport |1996 |2020 (projection) | |Walking |7% |3% | |Bicycle |27% |3% |Scooter |12% |7% | |Bus |39% |22% | |Train |- |13% | |Car |15% |52% |

When Do SAT Scores Come Out SAT Score Release Schedule

When Do SAT Scores Come Out SAT Score Release Schedule SAT / ACT Prep Online Guides and Tips The SAT score release dates are always tense for students. Did you get the score you were aiming for? Do you have to take the SAT again? Checking scores immediately when they come out gives you the most time to plan ahead. In this article, find out when you'll receive your SAT score report depending on your test date, and learn the fastest way to check your SAT score. Will your SAT scores be good enough? When your scores come out, it's critical for you to understand whether your scores are good enough. The SAT score that's good enough for you is unique to you, based on your goals. Download our free guide to figuring out your SAT target score. How Long Does It Generally Take to Get Your SAT Scores? SAT scores are typically viewable online starting 13 days after your test date (15 days for Essay scores). SATs are taken on Saturdays, and scores generally come out on the second Friday after your test. (Note that the summer test date in June takes longer than this- about five weeks.) When Do SAT Scores Come Out? Full Schedule The two tables below list every SAT score release date and test date for the 2018-19 and 2019-2020 testing years, as confirmed by the College Board. 2018-19 SAT Score Release Schedule SAT Test Date Multiple-Choice Scores Release Date Essay Score Release Date Colleges Receive Scores By May 4, 2019 May 17, 2019 May 22, 2019 June 1, 2019 June 1, 2019 July 10, 2019 July 12, 2019 July 22, 2019 2019-20 SAT Score Release Schedule SAT Test Date Multiple-Choice Scores Release Date Essay Score Release Date Colleges Receive Scores By August 24, 2019 September 6, 2019 September 9, 2019 September 21, 2019 October 5, 2019 October 18, 2019 October 21, 2019 November 2, 2019 November 2, 2019 November 15, 2019 November 18, 2019 November 30, 2019 December 7, 2019 December 20, 2019 December 23, 2019 January 4, 2020 March 14, 2020 March 27, 2020 March 30, 2020 April 11, 2020 May 2, 2020 May 15, 2020 May 18, 2020 May 30, 2020 June 6, 2020 July 15, 2020 July 15, 2020 July 27, 2020 Colleges generally receive your SAT scores within 10 days of online score release. So if you took the SAT with Essay, you can expect colleges to get your scores within 10 days of getting your Essay score. If you took the SAT without Essay, however, colleges will likely receive your scores a couple days sooner. What if you take the SAT on a school day, though? Here's an overview of when you can expect to get your scores. Once again, all dates have been confirmed by the College Board. SAT School Day Test Date Multiple-Choice Scores Release Date Essay Score Release Date Colleges Receive Scores By October 16, 2019 November 8, 2019 November 11-13, 2019 November 23, 2019 October 30, 2019 November 20, 2019 November 25-27, 2019 December 7, 2019 March 4, 2020 March 26, 2020 March 30-April 1, 2020 April 11, 2020 March 25, 2020 April 16, 2020 April 20-22, 2020 May 2, 2020 April 14, 2020 May 6, 2020 May 8-12, 2020 May 22, 2020 April 28, 2020 May 20, 2020 May 22-26, 2020 June 5, 2020 With school day testing, you'll receive your SAT scores 21-28 days after your test date, and colleges will get your scores within 10 days after that. Have a feeling you'll need to retake the SAT? Download our free guide to improving your SAT score by 160 points. What Time Do SAT Scores Come Out? Scores are released as early as 5 am Eastern Time (or 2 am Pacific Time). However, depending on your account and test date, you might get your scores later in the day. Ultimately, try not to worry too much about exactly when you'll get your score! When Do SAT Scores Get to Schools? If you put down a college as the recipient of one of your four free score reports, that school will get your scores within 10 days of the online release of your complete score report. Additional score reports (those you order more than nine days after you take the SAT) can take one to two weeks to process before they're sent to schools. Colleges get score reports from the College Board once a week, usually on Wednesdays. Scores are sent out by the College Board on a rolling basis as you request them. Students concerned about their scores getting to schools in time can opt for rush reporting. With this option, scores only take two to four business days to process and are delivered to schools three times a week (usually Monday, Wednesday, and Friday). However, the College Board can't send SAT scores to schools until your test has actually been scored, which will be on the first score release date for your test date at the earliest. So what's the takeaway here?Unless you can already view your SAT scores online and have a deadline less than three weeks away, it's probably not worth rushing your SAT scores. How to View SAT Scores The fastest way to get access to your SAT results is online through your College Board account. If you don't have a College Board account, learn how to create one here. To view your SAT scores, sign into your account on the College Board homepage: Next, click on "My SAT" to get to your SAT scores: You'll then be taken to a page with your SAT results for each time you've taken the test: For a more detailed dive into how to get your SAT scores, take a look atour step-by-step guide. Why Does It Take So Long to Get My SAT Score? It might feel as though SAT grading shouldn't take as long as a couple of weeks. But because hundreds of thousands of students take the SAT on each test date, there are a lot of steps involved in order for you to finally get your SAT results. Here's an overview of what happens to your test once you take it: Your test is delivered to the College Board scoring headquarters. Your answer sheet is scanned and your raw score is calculated, based on how many questions you got right or wrong. Your essay (if you took it) is scored by two human graders. Your raw score is then converted to the 1600 scale using that test's scaling rubric. As you're one of many thousands of students taking the SAT, getting everyone's test scores ready within just a few weeks is obviously a big feat! Wouldn't it be great if you could get your score right after the test? This might happen in the future if the test is administered on computers, which is how graduate exams such as the GRE work. SAT Results: 2 Options for Next Steps You now know when SAT scores come out, but what should you do once you have your SAT results? Here a couple of options to consider, depending on your score. Low Score? Retake the SAT If you're unhappy with your SAT results, you might want to consider retaking the test. But whether or not a retake is worth it for you depends on two main factors: your target score and how much you'll be able to improve your score on a second attempt. Your SAT goal score is, in short, determined by the average SAT scores of students at the schools you want to apply to. If your SAT results fall short of your target score, then you might want to retake the test to give yourself a better chance of getting into the schools you've chosen. However, according to data released by the College Board, it's about even odds that if you retake the SAT, your score will either stay the same (10% of students) or drop (35% of students). Therefore, to successfully raise your SAT score on a retake, you'll have to study effectively and for a significant amount of time. For example, spending 10 hours doing a couple of practice tests in-between SATs likely won't be enough to give you a significant score boost. Instead, you'll need to focus on your weak areas and tailor your prep toward those areas in order to see maximum score gains. Overall, if you're willing and able to put in the time and effort to improve your SAT score, it's worth it to retake the SAT. If not, then all you'll be doing is wasting money and four hours on a Saturday morning! Solid Score? Send SAT Score Reports to Colleges If you're satisfied with your SAT results, the next step is to send your scores to the colleges you're applying to. Use our complete list of college codes to make sure your scores get to the right place. What's Next? Ready to retake the SAT but haven't decided on a date yet? Use our continually updated SAT test dates article to see when the next test is being offered. We've also analyzed the best SAT test dates to help you choose the right one for you. How well do you need to do on the SAT to get into college? Find out with our guides to what the average SAT score for college is and the lowest SAT score possible that'll get you into college. When's the latest you can take the SAT to have your score get to colleges by their deadlines? Learn what the last SAT test date for early admissions is as well as how late you can take the SAT if you're applying regular decision. Also, click below to get our popular guide to improve 160 points on your next SAT:

How to Craft a Perfect Customer Service Resume Using Examples

How to Craft a Perfect Customer Service Resume  Using Examples If you’re looking to break into the customer service/call center world, or are already there and want to improve your chances at a promotion or a new opportunity, you probably already know that a great resume is the place to start. If you are looking to work in retail specifically, we have also created a comprehensive guide on how to write a retail resume. Let’s dive in and look at sample customer service resumes from three customer service professionals at different stages: one entry level, one looking to get a new job at a different company, and one looking to get promoted from within. 1. Entry Level Customer Service Resume2. Customer Service Resume for Managers3. Customer Service Resume for Executives   Entry Level Customer Service ResumeUp first: Marjorie, looking for her first fulls)How to Write a Perfect Occupational Therapist ResumeHow to Write a Perfect Physician Assistant Resume (Examples Included)How to Write a Perfect Receptionist Resume (Examples Included) How to Create a Perfect Retail ResumeHow to Write a Perfect Sales Associate Resume (Examples Included)How to Write a Perfect Social Worker Resume (Examples Included)How to Write a Perfect Truck Driver Resume (With Examples)

Throes vs Throws - Commonly Confused Words

Throes vs Throws - Commonly Confused Words The words throes and throws  are  homophones: They sound alike but have different meanings. The plural noun throes means a great struggle or a condition of agonizing pain or trouble. The idiom in the throes of means in the midst of some painful or difficult experience.Throws is the third-person present singular form of the verb throwto toss, hurl, or discharge. Examples They simulated agonized death throes, rolling around on the ground, twisting their bodies into grotesque shapes and making hideous faces. (Ken Follett, The Pillars of the Earth)In the late 1970s, Uganda was in the throes of economic collapse, and there were long lines in Kampala for even the most basic goods.A young lady appears at the window and throws kisses to the crowd.A sacrifice bunt should be attempted only when the pitcher throws a strike. Practice: My four-year-old son whines and _____ a fit every time we try to take him to the playground.The country was in the _____ of revolution, and the king was compelled to abdicate.Gertrude _____ flowers into Ophelias grave, saying, Sweets to the sweet. Farewell.If you are in the _____ of a hurricane, steer for the calm spot. Answers My four-year-old son whines and  throws  a fit every time we try to take him to the playground.The country was in the  throes  of revolution, and the king was compelled to abdicate.Gertrude  throws  flowers into Ophelias grave, saying, Sweets to the sweet. Farewell.If you are in the  throes  of a hurricane, steer for the calm spot.

People, Organisations and Leadership Essay Example | Topics and Well Written Essays - 1000 words

People, Organisations and Leadership - Essay Example These can be explained by looking at the reasons the employees who left the organisation gave for leaving and then analyzing them using popular human motivation theories. The following literature looks at the reasons which the employees gave for leaving and the analysis. Managers who left indicated he following factors as contributing to their need to leave; Isolation As for the junior line managers, one of the main reasons that they gave for leaving was that they felt isolated and that they were not being involved in policy development. Two things arise from this. One of them is the fact that the executive managers failed to involve and consult the junior managers in the development of policies. It is an essential practice to always involve everyone in the organisation in any policy and strategy development process. Failing to do that will only lead to the employees feeling that they were left out in the process and this can increase the possibility of resistance to the strategies d eveloped (Hubbard, Taylor, and Pocknee 1996). At the same time, failing to involve the employees in development of policy and strategy development will only mean that the employees will most likely not agree with the changes (Turner and Crawford 1998). There is no new policy that does not involve a shift of the way the firm is operated. People generally do not like change. People do not trust change processes because they are never sure of how the process will affect their lives and work (Helen 2005). In this regard, people are built to naturally refuse and resist change. This could be the reason why the changes introduced did not work. The other reissue with failing to involve the line managers in the process is that the managers may have felt overlooked. According to Maslow’s law, people’s needs change as their lives progress. In this example for instance, the needs of an employee are not like those of a line manager. A line manager, apart from having a good job and a good pay, would like to have job satisfaction (Cooper, Funnell, and Lee 2002). This job satisfaction comes from knowing that he is respected and recognised by the senior management (Bangs and Schaper 2003). When this recognition is denied him by the senior management when management fails to consult him or her, they may have a feeling that they have not been not respected, and that thus have reduced job satisfaction. At the same time, recognition by the senior management is more likely to offer the manager a way to grow and advance in the workplace. Lack of respect from the juniors The junior line managers who left also talked about the fact that they did not feel respected by the employees they were managing. This can be a particularly big source of job dissatisfaction regardless of how much the managers were earning. Money is not the only satisfaction source in a job because there are other very complex issues affecting satisfaction and motivation (Grenway 2008). This issue is p robably connected with the above issue of isolation. The lack of respect from the subordinates could be because they know that their managers do not have the full backing of the senior management. According to the policy developed, line managers were supposed to have a closer monitoring of the employees in order to increase production. This may have increase worker dissatisfaction because as Turner and Crawford 1998 say, people do not like to be monitored

Iran and Nuclear Power Essay Example | Topics and Well Written Essays - 2250 words

Iran and Nuclear Power - Essay Example Though the stockpiling of such weapons has been justified by many countries, notably the U.S., as being a deterrent for war, the dangers associated with the use of nuclear weaponry has been loudly trumpeted by politicians, scientists, scholars and the majority of the world’s citizens alike. In addition to the previously mentioned five countries considered ‘nuclear weapons states,’ and those that have tested or are suspected of possessing nuclear weapons, other countries including the Ukraine, Kazakhstan, Belarus and South Africa have had nuclear capability but have since disarmed. Other countries including Argentina, Brazil, Iraq, Algeria and Libya have pursued a nuclear program in the past. Israel will confirm of deny that they have nuclear weapons capabilities (Reuters, 2005) The latest countries to pursue nuclear weapons capability is North Korea and Iran. Though North Korea signed the Nuclear Non-proliferation Treaty in 1985, it pulled out of the treaty in 2003. In October of 2006, North Korea announced it had successfully tested a nuclear weapon at an underground site near the country’s east coast. This sent political and diplomatic shockwaves around the world though the test itself was deemed rather unspectacular. Iran announced in April of la st year that it had the ability to enrich uranium which is an essential phase in the making of a nuclear weapon. However, Iranian President Mahmoud Ahmadinejad has steadfastly claimed that Iran only plans to use nuclear technology for peaceful purposes and intends to continue enrichment on a much larger scale. Following this announcement, the UN Security Council has put forth a resolution which, in effect, insists that Iran must immediately discontinue any and all enrichment activities (â€Å"The Nuclear Club†, 2006). Some suggest that Iran is not escalating the fanatical rhetoric or aggressive actions because it has

Circumcision in the United States Research Paper

Circumcision in the United States - Research Paper Example All the reasons summed up result to a conclusion that circumcision is a normal practice that should take root in the American culture. Circumcision in the United States Circumcision is a procedure known and practiced by millions of people across the globe. It is the removal of a penis’ foreskin in males or removing of clitoris or labia minora in females. However, this paper relates to male circumcision. In the United States majority of males are circumcised and they form about 85 percent which is a figure derived from states like California, Texas and Georgia among others. It is important to note that the rate of newborn circumcision has increased by 12.8 percent according to Schoen (2007). Many men are also being circumcised at later stages in life owing to personal, medical or religious reasons. Circumcision in actual sense has more benefits than risks and should be a normal and required practice in the United States. Reasons for circumcision As stated above men or male chil dren are circumcised based on three main reasons namely: religion or culture, medical reasons and personal reasons. Religion or culture It is the norm in many cultures for male children to be circumcised after being born. In others circumcision takes place at the onset of puberty. Jews and Muslims are the notable groups of people who uphold strict circumcision traditions based on religion and culture. Circumcision that is carried out at puberty mostly acts as a rite of passage from childhood to adulthood especially in many African cultures. Christians on the other hand are divided on whether to take circumcision as a norm or let an individual decide. Catholic Church for example presently holds a neutral ground in as far as medical reasons are concerned. Medical reasons Medical side to circumcision holds a great deal of controversy with experts staging conclusions from both ends i.e. some favoring the practice while others refuting it on medical grounds. Schoen, Wiswell and Moses (20 00) state that American Academy of Pediatrics (AAP) for example, claimed back in 1971 that it was hard to prove validity of circumcision of newborns. They also termed it as a non-essential for the newborns’ well-being. Contrastingly, studies by Wiswell et al. showed that newborns are 10-20 times protected from Urinary Tract Infections through circumcision. In addition, AAP in 1999 provided a list of six benefits and one risk i.e. surgical mishap which was also indicated to be rare at 0.2 percent. Some of the benefits include reduced chances of acquiring HIV, UIT, penile and cervical cancers and Chlamydia among others (Castellsague, Peeling, & Franceschi et al. 2005). In general, medical benefits of circumcision far outweigh the risks involved in both children and adults. The first major benefit is the reduced chances of contracting certain diseases and infections for example the UTI and HIV (Zorc, Levine & Platt, 2005). A circumcised man is also less likely to result to cervi cal cancer in women. It is also less likely for one to contract syphilis. It is also 3 times less likely for a circumcised man to carry human papilloma virus. It is therefore empirically true that circumcision has more benefits than it has risks and as such it should be encouraged at national level. Personal experiences (under personal reasons) I know of two boys who were circumcised at birth. My nephew was forced to undergo circumcision due to medical

Impact of Visual Effect on Currnet Film Industry Research Paper - 1

Impact of Visual Effect on Currnet Film Industry - Research Paper Example Innovation of visual effects, therefore, has made substantial changes in the film industry resulting into various effects. The paper attempts to analyze both positive and negative effects of visual effects in the film industry. Visual effects (VFX) or the visual F/X involves various processes by which imagery gets manipulated from the context of live shooting. It is a process, which enables editing of live shot movies emergence from old processes, which required directing of movies at exact spots. They involve the integration of live action footage recorded actions during various instances of movie production, with generated imagery from different environments (Ronchi, 2012). According to Christiansen (2008), they are computer-generated software, which enable generation of realistic, costly, but dangerous images that would be difficult to capture in real life. It is, therefore, a step and advancement in technology, which has not only acted as a revelation from the previous limited te chnology to development of new technology. The technology enables production of competent movies independent of life threatening occasions that do not put the life of actors in danger. The invention of visual effects in the film industry has indirectly expanded other sectors such as television series, commercials and games. In as much as this forms, a crucial part of luxury, many companies including middle size and large companies have joined the industry. This has led to increased employment with the people working in the industry increasing up over 70%. This has reduced unemployment, while increasing expertise among many people (Christiansen 2008). The discovery of visual effects in the film industry, therefore, has created more room for employment in the world. In addition, all films have a life around 40 years whether physical film, magnetic tape or an optical disc gets employed. This has posed a challenge in the film industry towards a discovery of mechanisms, which can enable production of longer lasting films. The British Film Institute, for instance, has an archive of 150,000 movies; this is only one third of what they produce. The discovery of visual effects in the industry, however, has remade the film industry allowing storage, re-scratch and re-use of data to meet desired interest. The format offers DPX and Cineon 10 BIT logarithm storage of data, which enable faster quantification of resolution and retrieval. According to the research, 90% of the entire commercial and film industries needs the application of visual effects. The sole purpose of visual effects is to enhance the attractiveness of products including movies and other film products. This enables an achievement of a competitive advantage over other people as people like movies with manipulations to fit the interest of customers (Okun & Zwerman, 2010). The London film industry, for instance, exports the largest number of commercials. It exports 2 billion GPB creating the largest numbers o f position in the city. This is even higher than the bank, which has a GPB less than 2 billion. In the current film, industry, production of a film costs 100 million dollars; however, it is surprising that out of the total lamp sum, 20% to 40% gets designated towards the production of visual effects. The centrality of resonance in various strands of visual effects

Public policy on public houses; a look in to influencing factors on Essay

Public policy on public houses; a look in to influencing factors on attitudes of binge drinking 18-24 yr olds - Essay Example involve consuming about half the weekly dose of alcohol in a single drinking session and those who indulge in binge drinking perceive consuming large amounts of alcohol as being beneficial for them. The reasons for binge drinking are complex, but are associated with stress, uncertainty, peer pressures and low self - esteem experienced by young adults as they gradually assume adult responsibilities. Those young adults who indulge in binge drinking episodes may be new to drinking in groups, but they do have an ability to say no and hence are not addicted to alcohol. However, these young adults want to form bonds and get rid of stress, thinking that alcohol can help them with a quick fix, thanks to the unethical marketing campaigns of the 1980s in which United Kingdom and European brewers tried to retain their sagging markets by focusing on the younger generation. This dissertation attempts to identify the influencing factors associated with attitudes of binge drinking which can have an impact on marketing for educating the public and designing interventions for positively influencing young adults. Binge drinking has attracted much attention in recent years, not only in the United Kingdom, but also in many other countries that have a predominantly Anglo – Saxon culture (MCM Research, 2004, Pp. 2 – 5). Although several definitions of binge drinking have been presented in literature (Oei, 2004, Pp. 160), (MCM Research, 2004, Pp. 2 – 5) and (Alcohol Concern, 2003, Pp. 1), the phenomenon usually refers to the consuming of half the recommended weekly dose of alcohol in a single drinking session and this translates to consuming about five servings of alcoholic beverages in rapid succession (Norman, 1998, Pp. 168). The phenomenon of binge drinking usually translates into scenes involving young people of both sexes struggling along on public streets, young men and women being noisily sick on the streets at late hours, fights and brawls of the most barbarous character

Wolfgang Amadeus Mozart Essay Example | Topics and Well Written Essays - 1000 words

Wolfgang Amadeus Mozart - Essay Example There are many that content this movie depicts a rather inaccurate picture of the genius's life. However, there are many that contend it is not so accurate. This paper will discuss Mozart as he is presented in the film however true to life it may be. No matter how accurate the historical bits are, one cannot deny that Mozart was a truly driven and exotic person. The film tells the incredible story of Wolfgang Amadeus Mozart and his story is one that is truly incredible. After viewing the movie, it becomes apparent that the dynamic of Mozart's personality was competition and a drive for perfection. In this case, it was his music that drove him however, there are points in the movie that display his fierce competitions and aim for perfection applied to so many parts of his life it is difficult to distinguish that music was his primary drive after all. The plot of this movie is far deeper than simply telling the history or life story of Amadeus. Rather it shows the man he was and his eccentric nature and his gift for music. The characters in the film are adorned in lavish costumes that seem almost outlandish at times. The relevance of this is that the costumes in the movie have much in common with the man that the movie is about. Mozart was a showman and he was without a doubt one of the best musicians that has ever lived and it is no secret that he was outlandish in his behaviors at times. In fact, one might argue, most of the time. The plot shows his rivalry and it certainly illustrates his drive and fierce competitions. The plot is developed well in this film, which is a highly regarded film even to this day. The story flows and the characters are relevant to the end of the film. The film deals mainly with Mozart but it includes many different aspects of his life. The film is not one that is dedicated solely to his musical talent. In the end, it can be said that in order to fully understand Mozart's music one has to truly understand the person. This film gives a presentation of him as a person and one that is driven to the point of insanity.Of course, the plot leads up to his mysterious death that leaves the viewer wondering if they actually really learned anything about the man at all. The movie does a good job of establishing that Mozart had an eccentric personality and shows his competitive and rivalries side. In the film there is a lot of Mozart's music included which makes it nice. Nice in the respect t hat the music is lovely to listen to and nice in the respect that the viewer can listen to the music while watching the man himself and can correlate the two. amount of Mozart's music, and does so in a way An example of this is when the insane and enfeebled Antonio Salieri's reminisces on the sheer beauty of Mozart's compositions, we hear music to match his words, "And there... an oboe, high and unwavering... until a clarinet takes over, and forms a phrase of such longing..." The effect is deeply moving. (Forman 1986) Examples of this collaboration of music and picture are many; when Mozart swaggers through the streets of Vienna taking swigs from a bottle of wine, we hear a jolly piano concerto; and he is hurled into a mass grave to the sorrowful Lacrimosa of his requiem mass. The music should move any viewer, however much they confess to hating anything classical. (Foreman 1986) In the movie, the viewer gets a glimpse of actually watching Mozart compose. This reveals many

Public policy on public houses; a look in to influencing factors on Essay

Public policy on public houses; a look in to influencing factors on attitudes of binge drinking 18-24 yr olds - Essay Example involve consuming about half the weekly dose of alcohol in a single drinking session and those who indulge in binge drinking perceive consuming large amounts of alcohol as being beneficial for them. The reasons for binge drinking are complex, but are associated with stress, uncertainty, peer pressures and low self - esteem experienced by young adults as they gradually assume adult responsibilities. Those young adults who indulge in binge drinking episodes may be new to drinking in groups, but they do have an ability to say no and hence are not addicted to alcohol. However, these young adults want to form bonds and get rid of stress, thinking that alcohol can help them with a quick fix, thanks to the unethical marketing campaigns of the 1980s in which United Kingdom and European brewers tried to retain their sagging markets by focusing on the younger generation. This dissertation attempts to identify the influencing factors associated with attitudes of binge drinking which can have an impact on marketing for educating the public and designing interventions for positively influencing young adults. Binge drinking has attracted much attention in recent years, not only in the United Kingdom, but also in many other countries that have a predominantly Anglo – Saxon culture (MCM Research, 2004, Pp. 2 – 5). Although several definitions of binge drinking have been presented in literature (Oei, 2004, Pp. 160), (MCM Research, 2004, Pp. 2 – 5) and (Alcohol Concern, 2003, Pp. 1), the phenomenon usually refers to the consuming of half the recommended weekly dose of alcohol in a single drinking session and this translates to consuming about five servings of alcoholic beverages in rapid succession (Norman, 1998, Pp. 168). The phenomenon of binge drinking usually translates into scenes involving young people of both sexes struggling along on public streets, young men and women being noisily sick on the streets at late hours, fights and brawls of the most barbarous character

Final Research Paper Example | Topics and Well Written Essays - 1750 words

Final - Research Paper Example Summary of Literature Review The review of three different research articles has been conducted for supporting the proposed subject matter. Chow, Jaffee and Snowden in the year of 2003 concluded that in the High Poverty Areas African-American males, along with those individuals who belong to some other minority groups, are standing at odds to get the hold of quality mental health treatment on their own basis as compared to those African-Americans males who belong to the affluent community or Low Poverty Area’s (LPA). They further reported that the social service providers or agencies are most likely to provide such services to those who belong to HPAs; moreover, there are some cases in which law-enforcement agencies correspond with them to endow this community with certain mental health services than to the individuals in the LPAs. Chow, Jaffee & Snowden (2003) came up with all-inclusive outcomes in this regard for the male population of African-American’s in the United States by representing 30.3% of such incidences among the total sample population in their conducted survey; on the other hand, this representation with respect to the total populace is somewhere around 25%. The literature review above is a clear case of disparity in the legal system as well as disparity in the distribution of national resources. This should be a major case for worry people of the indication that not all people within the African American community receive the same treatment from State authorities. As a matter of fact, the health needs of the citizenry should be something that should be considered with the best of vigilance and fairness. This is because of the important role that quality healthcare plays in the economic and general development and growth of the country. It is observed that more health among the citizenry accounts for up to 12% of all cases of under production in various departments, organizations and companies (Chow, Jaffe and Snowden, 2003). The r elation that this statistics have with the above literature is that if the anomaly of healthcare provision disparities are not addressed, the high poverty areas of America will continue to experience poverty. This is because the indwellers will not be in a position to give off their best in working for the country. Contradicting to Chow et al, Thornton & Carter in the year of 1975 put forward their discussion in which they highlight the projected theme by establishing their firmly researched statements that the African-American males who come up with poor financial status clearly depict lack of access to mental health services for their mental illness just because of their poverty, diminutive social status and poor relations with the higher authorities and thus, they are exposed to such social discrimination by having minimal access to mental health services by all means. There are a plenty of researches and literatures in this context which evidently draw that for ensuring the acce ss of poor African-American to mental health services for their mental health treatments there must be an approach adopted by the concerned communal groups to endow the deprived African-Americans with the medical services so that they can meet their psychological needs and an unbiased environment could be established within the same community of people belonging to same race and creed. In inference, Chow et al, Thorn

Fundamental Types Of Distortion Engineering Essay

Fundamental Types Of Distortion Engineering Essay The high localised heating required in welding joint edges cause non-uniform stresses in the component and lead to expansion and contraction of the heated material. Initially, compressive stresses are created in the surrounding cold parent metal when the weld pool is formed due to the thermal expansion of the hot metal (heat affected zone) adjacent to the weld pool. However, tensile stresses occur on cooling when the contraction of the weld metal and the immediate heat affected zone is resisted by the bulk of the cold parent metal. The magnitude of thermal stresses induced into the material can be seen by the volume change in the weld area on solidification and subsequent cooling to room temperature. For example, when welding CMn steel, the molten weld metal volume will be reduced by approximately 3% on solidification and the volume of the solidified weld metal/heat affected zone (HAZ) will be reduced by a further 7% as its temperature falls from the melting point of steel to room temperature. If the stresses generated from thermal expansion/contraction exceed the yield strength of the parent metal, localised plastic deformation of the metal occurs. Plastic deformation causes a permanent reduction in the component dimensions and distorts the structure. Fundamental Types of Distortion Three fundamental dimensional changes that occur during the welding process cause distortion in fabricated structures: 1. Transverse shrinkage perpendicular to the weld line 2. Longitudinal shrinkage parallel to the weld line 3. Angular distortion (rotation around the weld line) These dimensional changes are shown in 1 and are classified by their appearance as follows: (a) Transverse shrinkage. Shrinkage perpendicular to the weld line (b) Angular change (transverse distortion). A non-uniform thermal distribution in the thickness direction causes distortion (angular change) close to the weld line. (c) Rotational distortion. Angular distortion in the plane of the plate due to thermal expansion. (d) Longitudinal shrinkage. Shrinkage in the direction of the weld line. (e) Longitudinal bending distortion. Distortion in a plane through the weld line and perpendicular to the plate. (f) Buckling distortion. Thermal compressive stresses cause instability when plates are thin. Figure Various types of weld distortion Contraction of the weld area on cooling results in both transverse and longitudinal shrinkage. Non-uniform contraction (through thickness) produces angular distortion in addition to longitudinal and transverse shrinkage. For example, in a single V butt weld, the first weld run produces longitudinal and transverse shrinkage and rotation. The second run causes the plates to rotate using the first weld deposit as a fulcrum. Hence, balanced welding in a double side V butt joint can be used to produce uniform contraction and prevent angular distortion. Similarly, in a single side fillet weld, non-uniform contraction produces angular distortion of the upstanding leg. Double side fillet welds can therefore be used to control distortion in the upstanding fillet but because the weld is only deposited on one side of the base plate, angular distortion will now be produced in the plate. Longitudinal bowing in welded plates happens when the weld centre is not coincident with the neutral axis of the section so that longitudinal shrinkage in the welds bends the section into a curved shape. Clad plate tends to bow in two directions due to longitudinal and transverse shrinkage of the cladding; this produces a dished shape. Dishing is also produced in stiffened plating. Plates usually dish inwards between the stiffeners, because of angular distortion at the stiffener attachment welds. In plating, long range compressive stresses can cause elastic buckling in thin plates, resulting in dishing, bowing or rippling. Distortion due to elastic buckling is unstable: if you attempt to flatten a buckled plate, it will probably snap through and dish out in the opposite direction. Twisting in a box section is caused by shear deformation at the corner joints. This is caused by unequal longitudinal thermal expansion of the abutting edges. Increasing the number of tack welds to prevent shear deformation often reduces the amount of twisting. Angular Distortion (Hirai and Nakamura 1955) conducted an investigation to determine the values of the angular change in a free joint and the coefficient of rigidity for angular changes under various conditions. 2shows the values of angular change as a function of plate thickness, t (mm), and weight of electrode consumed per weld length, w (g/cm). In order to convert from w to the size of the fillet weld, Df (mm), the following formula may be used: Where ? = density of weld metal, ?d = deposition efficiency. The fillet size, Df, is commonly used in design work, while w is easy to determine in a welding experiment. Figure Angular change of a free fillet weld in steel The results shown in 2 were obtained using covered electrodes 5mm in diameter. The maximum angular changes were obtained when the plate thickness was around 9mm. Then the plate was thinner, the amount of angular change was reduced with the plate thickness. This is because the plate was heated more evenly in the thickness direction, thus reducing the bending moment. When the plate was thicker than 9mm, the amount of angular change was reduced as the plate thickness increased because of increased rigidity. Previous two dimensional investigations (Duffy 1970; Shin 1972) of out-of-plane distortion of welded panel structures have shown that distortion increases with span length, and size of fillet weld. The investigations also indicated that there is a peak in distortion around 10mm plate thickness with lower distortion for thicknesses of 6mm and 14mm. Buckling Distortion When thin plates are welded, residual compressive stresses occur in areas away from the weld and cause buckling. Buckling distortion occurs when the specimen length exceeds the critical length for a given thickness in a given specimen size. It is important to determine whether distortion is caused by buckling of bending. Buckling distortion differs from bending distortion in that: 1. There is more than one stable deformed shape 2. The amount of deformation in buckling distortion is much greater Since the amount of buckling distortion is large, the best way to avoid it is to properly select such structural parameters as plate thickness, stiffener spacing and welding parameters. Extensive experimental and analytical investigations described in (Masubuchi 1970) conducted at Kawasaki heavy Industry clearly indicate the existence of a critical buckling heat input for given conditions. The critical buckling heat input decreases as plate thickness decreases and free span increases. For a given panel size the critical values for the heat input, are not affected by plate thickness. The critical heat input for buckling is little affected by the difference in welding process. Longitudinal and Transverse Shrinkage Twisting Contraction of the weld area on cooling results in both transverse and longitudinal shrinkage, whereas non-uniform contraction (through thickness) produces angular distortion. For example, in a single V butt weld, the first weld run produces longitudinal and transverse shrinkage and rotation. The second run causes the plates to rotate using the first weld deposit as a fulcrum. Hence, balanced welding in a double side V butt joint can be used to produce uniform contraction and prevent angular distortion. Similarly, in a single side fillet weld, non-uniform contraction produces angular distortion of the upstanding leg. Double side fillet welds can therefore be used to control distortion in the upstanding fillet but because the weld is only deposited on one side of the base plate, angular distortion will now be produced in the plate. Residual Stress The temperature distribution in the weldment is not uniform as a result of local heating (by most welding processes), and changes that take place as welding progresses. Heat-affected zones of the weldment and the base metal immediately adjacent to the welded area are at a temperature substantially above that of the unaffected base metal. Compressive stresses are created in the surrounding cold parent metal, when the weld pool is formed due to the thermal expansion of the hot metal (heat affected zone) adjacent to the weld pool. As the molten pool solidifies and shrinks, it begins to exert shrinkage stresses on the surrounding weld metal and heat-affected zone. However, tensile stresses occur on cooling when the contraction of the weld metal and the immediate heat affected zone is resisted by the bulk of the cold parent metal. Residual stresses in weldments have following two major effects: First, they produce distortion. Distortion is caused when the heated weld region contracts non-uniformly, causing shrinkage in one part of the weld to exert eccentric forces on the weld cross-section. The weldment strains elastically in response to these stresses. The distortion may appear in butt joints both as longitudinal and transverse shrinkage and as angular change (rotation) when the face of the weld shrinks more than the root. The latter change produces transverse bending in the plates along the weld length. Distortion in fillet welds is similar to that in butt welds. Transverse and longitudinal shrinkage as well as angular distortion results from the unbalanced nature of the stresses in these welds. Since fillet welds are often used in combination with other welds in a weldment, the specific resulting distortion may be complex. Secondly, residual stresses may be the cause of premature failure in weldments. If the stresses generated from thermal expansion/contraction exceed the yield strength of the parent metal, localised plastic deformation of the metal occurs. Plastic deformation causes a permanent reduction in the component dimensions and distorts the structure. Residual stresses The residual stresses in a component or structure are stresses caused by incompatible internal permanent strains. They may be generated or modified at every stage in the component life cycle, from original material production to final disposal. Welding is one of the most significant causes of residual stresses and typically produces large tensile stresses whose maximum value is approximately equal to the yield strength of the materials being joined, balanced by lower compressive residual stresses elsewhere in the component. Tensile residual stresses may reduce the performance or cause failure of manufactured products. They may increase the rate of damage by fatigue, creep or environmental degradation. They may reduce the load capacity by contributing to failure by brittle fracture, or cause other forms of damage such as shape change or crazing. Compressive residual stresses are generally beneficial, but cause a decrease in the buckling load. Residual stresses may be measured by non-destructive techniques, including X-ray diffraction, neutron diffraction and optic magnetic and ultrasonic methods; by locally destructive techniques, including hole drilling and the ring core and deep hole methods; and by sectioning methods including block removal, splitting, slicing, layering and the contour method. The selection of the optimum measurement technique should take account of volumetric resolution, material, geometry and access. Prediction of residual stresses by numerical modelling of welding and other manufacturing processes has increased rapidly in recent years. Modelling of welding is technically and computationally demanding, and simplification and idealisation of the material behaviour, process parameters and geometry is inevitable. Numerical modelling is a powerful tool for residual stress prediction, but validation with reference to experimental results is essential. Allowing for residual stresses in the assessment of service performance varies according to the failure mechanism. It is not usually necessary to take account of residual stresses in calculations of the static strength of ductile materials. Design procedures for fatigue or buckling of welded structures usually make appropriate allowances for weld-induced residual stresses, and hence it is not necessary to include them explicitly. Residual stresses have a major effect on fracture in the brittle and transitional regimes, and hence the stress intensity, K, or energy release rate, J, due to residual stresses must be calculated and included in the fracture assessment. K or J may be obtained as a function of stress distribution, crack size and geometry by various methods, including handbook solutions, weight functions, and finite element analysis. Residual stresses in as-welded structures may be minimised by appropriate selection of materials, welding process and parameters, structural geometry and fabrication sequence. Residual stresses may be reduced by various special welding techniques including low stress non-distortion welding (LSND), last pass heat sink welding (LPHSW) or inter-run peening. They may be relaxed by thermal processes including postweld heat treatment and creep in service, or by mechanical processes including proof testing and vibratory stress relief. Different stress relief treatments are appropriate in different applications. The effectiveness of the treatment may be reduced or the residual stresses may be increased if the treatment is not applied properly. Specialised processes are available for inducing beneficial compressive residual stresses, including peening, shot blasting, induction heating stress improvement (IHSI), low plasticity burnishing (LPB) and mechanical stress improvement procedures (MSIP ).

Honda CRX :: miscellaneous

Honda CRX The CRX has been a vehicle way ahead of its time and a best seller for Honda for over twenty years since it was first introduced in 1985. It was inevitable from the start that there would be a reintroduction of one of the most sophisticated models ever introduced by Honda. Honda for over ten years has been seriously considering the redevelopment into the new concept version of the CRX. This vehicle would have similar past qualities, such as being a two seated hatchback and containing a spacious and luxurious interior as well as incorporating the technology of the future. The early models of the CRX were split into two generations, the reintroduction being the third generation. The first generation manufactured in 1985 until 1987 featured new technology and styling never before seen on the automotive market. Introduced with three sub models the HF, DX, and SI, all contained different engines, transmissions, styling, and performance specifications as shown on the chart enclosed. This first generation CRX was an odd addition to the car market due to their compact size and all around exterior â€Å"boxy† look. The second generation introduced in 1988-1991 was also broken off into three sub models due to performance enhancements. The exterior was sti ll the basic box shape, but with a more sleek and appealing body style than of its first generation production. The new CRX concept vehicle, being the third generation, will contain major upgrades while still trying to keep the ingenious styling of past generations. The exterior will still contain the basic two door hatchback look, but will incorporate a more flowing and curved body style, leaving the boxy look of the past behind. The biggest upgrade of the CRX would have to be its engine. While more economical than in the past, it will also be a more desired engine for sport compact enthusiasts. Honda will be leaving behind the standard 1.5 liter contained in all past generations and will be offering two sub models, each containing a different engine. The entry level vehicle will contain a 1.0 liter DOHC (dual overhead cam) VTEC housed in a three cylinder base, producing anywhere from 85-100 horsepower. The upgraded version will contain a very awaited and anticipated 1.6 liter DOHC VTEC in a four cylinder base producing about 150-200 horsepower. These numbers to most seem very low, but are very surprising when considering the overall weight distribution of the vehicle is only 1762.

Death of a Naturalist: A study of Seamus Heaney?s first book of poems.

Death of a Naturalist: A study of Seamus Heaney’s first book of poems. Seamus Heaney, the famed Irish poet, was the product of two completely different social and psychological orders. Living on â€Å"a small farm of some fifty acres in County Derry in Northern Ireland† (Nobel eMuseum), Seamus Heaney’s childhood was spent primarily in the company of nature and the local wildlife. His father, a man by the name of Patrick Heaney, had a penchant for farming and working the land. Seamus’ mother Margaret, in contrast, was a woman born into a family called McCann, who’s major dealings were with business dealings, trade and â€Å"the modern world† (Nobel eMuseum). Patrick Heaney was a man of few words, and preferred the quiet life of a farmer to the vocal world of trade and industry. Margaret Heaney was in fact quite the opposite and believed in speaking out, being heard and was seldom shy in expressing her feelings (Nobel eMuseum). These two extreme contrasts were enormously influential in the shaping of Seamus as a man and as a poet, and his first book Death of a Naturalist is a testament to this. Death of a Naturalist focuses on nature and wildlife as well as human emotions, and using poetry as his medium, Seamus Heaney shows his readers with specific reference to love and death, the images of nature that are associated with his father, and intertwines them with the human feelings and emotions that are closely linked with his mother. Love is a prominent theme in Seamus Heaney’s first book of poems, and it is worthwhile noting that just one year after Heaney married the love of his life, a woman named Mary Devlin, that Heaney wrote and released Death of a Naturalist (Nobel eMuseum). It might be confusing for one to imagine a relationship between the wild and natural world and a human characteristic such as love, but Seamus Heaney manages to bring the two themes together in a deeply poetic and fitting fashion. In the poem Twice Shy, love is the governing premise. Twice Shy revolves around the idea of new lovers playing a game of hunter and the hunted, and with references to both nature as well as human emotions, Heaney displays the influences that were instilled in him as a young man by his parents. In the second stanza, the influence is unmistakable as Heaney describes a situation in which two lovers are trying to conform to the traditions of courting, but are consumed ... ...ons in drills.† (Heaney 23). The men aboard the drifting ship are starving to death and demand to be fed by the captain, but when he refuses them food, â€Å"in whines and snarls their desperation / Rose and fell like a flock of starving gulls† (Heaney 23). By describing the men’s eyes as being like â€Å"spring onions† and by comparing the men as being like birds, Heaney brings nature into a mix of human feeling once more, thus creating a poem where impending death can be a topic that is both animalistic as well as human and emotionally expressive. Within Death of a Naturalist, Seamus Heaney explores many different aspects of life in Ireland. With his constant references to both the natural world and the very different topic of human emotion, Seamus Heaney designed a book of poems that shows readers that a connection between the two can exist. Death of a Naturalist is a book that in a totally unique way bonds love, death, nature and emotion in a fashion that echoes both Patrick and Margaret Heaney’s dominant character traits. Works Cited Heaney, Seamus. Death of a Naturalist. Chatham, Kent: Faber and Faber Limited, 1999. â€Å"Seamus Heaney Biography† Nobel eMuseum. November 15, 2001.

Colleges Exploit of College Athletes Essay

It is common issue in our country that students neglect their studies seeking sports fame and they end up their career with incomplete degree, even while their institution themselves earn millions revenues. It is seen that as sports became very commercializing, college sport department exploit students for their own means of earning. A sign that hangs in the men’s basketball locker room at Duke Reads: â€Å"Practice times are as follows†¦. Please schedule class consequently. † (Sarah E. Gohl, 2001) This sign expresses in no indecisive terms the message that basketball, not school, is the top priority. The academic schedule should accommodate the athletic schedule, not vice versa. Duke’s basketball coaches are not unaided in making this demand. Division I coaches normally require athletes to subordinate their academic lives to their athletic lives. Damion Davis, a track and field athlete at Baylor University, told the Chronicle of Higher Education: â€Å"They [coaches] always say its academics [first], then athletics. They’re lying. Its athletics and then academics. You don’t carry out, you’re not here† (Alex P. Kellogg, 2001, pp. A33-A34). Baylor football player Bobby Darnell agreed. Referring to his coaches, he said: â€Å"They don’t want you thinking about the test you have on Monday, just the ‘test’ you have Saturday night,† explicitly, the next football game (Alex P. Kellogg, 2001, pp. A33-A34). In this environment, according to sociologists Patricia and Peter Adler, athletes might become â€Å"engulfed† in their athletic role, giving it priority, and may â€Å"abandon† their academic role, casting aside the non-athletic goals to which they formerly aspired (Patricia A. Adler and Peter Adler, 1991). Wherever role engulfment exists, academic fraud is certain to follow. Academic fraud not just takes place when a student cheats on an examination or submits a plagiarized paper, or while a high school or college coach or administrator falsifies an athlete’s transcription, but also takes place whenever a college authorizes athletes to be something other than fall-time college students who are joined in degree programs and who pursue their degrees at a rational pace. It surely occurs when coaches arrange course schedules to make sure those athletes will be available for daily practice and that they will earn the grades essential to stay eligible to compete. Coaches did just that at the Division I college where the Adlers studied the men’s basketball team throughout the late 1980s. One player described his â€Å"choice† of a major in the following way: â€Å"They never even asked me what major I wanted. They just assumed that I would be a rec [recreation-physical education] major. They’re perhaps right, but you get a certain message when they don’t even ask you. † (Patricia A. Adler and Peter Adler, 1991, 67) The message, of course, is that one’s sport comes first and schoolwork is a slight irritant to which one require only pay enough attention to stay eligible to compete. At fall registration some years ago, former Drake University provost Jon Ericson witnessed an incident linking a freshman men’s basketball player who had received this message. The athlete sat impassively while a envoy of the athletic department chose his classes and got him registered. At the same time Ericson observed, in stark contrast to the athlete, a young woman student who moved from line to line and negotiated with the registrar as she chose her classes, â€Å"engulfed† suitably in the role of undergraduate (Katie Funk, 2000). Athletes also accept the message that their sport comes first while coaches force them to subordinate their academic targets to their athletic responsibilities. One of the Adlers’ interviewees recalled the following conversation with a coach, which illustrates this dilemma vividly. The player said: One time I had a paper that was really hard that was due. So I say to Coach Mickey [the â€Å"academic† coach], â€Å"I’m goanna be a little late to practice because I have to go to the library to do some work on my paper. † But he told me, â€Å"You’d better be in the gym by three o’clock. † I think if they were serious about academics, they would cut you some slack on that (Patricia A. Adler and Peter Adler, 1991, p 150). Ironically, athlete exploitation sometimes occurs even while a college does not stand to earn considerable revenues from sports. A case in point is Marcus LoVett, formerly the star point guard for Oklahoma City University (OCU), a perennial basketball powerhouse in the National Association for Intercollegiate Athletics (NAIA), where visibility is low and profits are unusual. LoVett enrolled at OCU in the fall of 1995, following spending his first two years of college at Hutchinson Community College in Kansas and the College of Southern Idaho, respectively (Alexander Wolff, 1997, pp. 60-66). He remained entitled for basketball at OCU in 1995-96 by taking courses in fishing/angling, beginning volleyball, beginning golf, intramural recreation programs, walking/jogging, varsity sports, and the basics of coaching basketball, and postponed until his senior year the more hard courses that he would need to pass in order to graduate with a degree in physical education. This strategy backfired in December of 1996, when LoVett failed three courses and took an unfinished in two others, causing his GPA to fall below the 2. 0 necessary for athletic eligibility under NAIA rules. OCU declared him disqualified to play basketball during the spring semester, where he filed suit in state court in January of 1997, claiming that OCU had (1) broken its promise to have him tested quickly for Attention Deficit Disorder (ADD); (2) failed to provide him with the academic assistance it had promised him, (3) destitute him of a chance to showcase his basketball talents for NBA scouts, and (4) inflicted emotional distress on him (Cohen Greta, 1993. ). The presence of the poor athlete in American schools, his wish to secure the advantages of a college education, and his incapability or unwillingness to distinguish between proper and improper assistance have combined to turn out a fertile field in which to sow the tares of commercialized exploitation and subsidies. Basically, sports always have been attraction to students in their campuses that influenced the commercialization of college sports. Indeed, without the pressure on colleges to raise enrollments and to generate revenue, it is unlikely that college sports would have become a commercial enterprise. In more positive financial circumstances, colleges would not have felt a need to make the monetary commitments and the ethical compromises that commercial success in sports essential to athletes. Colleges in aspiring to win also initiated unethical practices. Chief among these is the enrollment of athletes with little or no regard for their academic qualifications. Some colleges usually hired â€Å"tramp athletes† to represent them on the football field, knowing full well that these athletes had no aim of matriculating as students, or even of playing a full season. An egregious instance occurred in 1896 and featured Fielding H. Yost, who later became famous as the football coach at the University of Michigan. Yost, a â€Å"hefty, six-foot tall, 195-pound tackle for West Virginia University, † â€Å"transferred† to Lafayette College in Pennsylvania in the autumn of 1896, just eventually to play in the most important football game in Lafayette’s history, against the University of Pennsylvania. Penn brought a 36-game winning streak into its game with Lafayette, but Lafayette ended the streak with a 6-4 win, aided by Yost. Soon after the game, Yost transferred back to West Virginia University, where he completed work for a law degree six months later (Hart-Nibbrig Nand, and Clement Cottingham, 1986). Moreover, it is usually said that â€Å"every athlete is a needy athlete. † That football players, and, other athletes, come from families whose means do not allow them to pay all of the expenses of a college course is usually accepted as fact and, indeed, is broadly true. To the wide-ranging rule that many college athletes are either wholly or partially self-supporting, there are, certainly, exceptions. But when such instances are distributed among the 800-odd colleges and universities reporting to the United States Bureau of Education, almost all of which retain football teams, the well-to-do athlete becomes something of a rarity. Assistance extended to athletes who otherwise would not have thought of going to college, though it increases the disproportion; only emphasizes a condition that is grounded in much deeper causes. Athletic scholarships are in fact important for college athletes. The benefit is not often paid in cash. The partial or complete lessening of tuition through athletic scholarships generally entailed and often takes place in the offices of the institution, which devise methods of award to suit local conditions and the requirements of athletes. Values of athletic scholarships range from part or full tuition at the lower end of the scale, to allotments graduated in amount according to the number of teams for which the recipient is chosen.

Cult Films Essay

Eccentric, offbeat, weird, ‘unique’ and catering to esoteric tastes of a particularly small group and number of individuals, cult movies or cult films are the exact opposite of the blockbuster, hollywood and hollywood-type mainstream feature films being screened in major movie houses today. Cult movies usually acquire a ‘cult following,’ groups of individuals whose particular tastes and interests fall under the film’s wing. Classic cult films which come to mind are that of Stanley Kubrick’s controversial A Clockwork Orange (1971), Francis Ford Coppola’s anti-Vietnam war movie Apocalypse Now (1979), Ridley Scott’s loose interpretation of a Philip K. Dick novel, Blade Runner (1982), and the quintessential cult classic The Rocky Horror Picture Show (1975) by Jim Sharman. While cult films range from a variety of genres such as crime, suspense, science fiction, horror and so on, some cult films are deemed uncategorizable and exist in a ‘genre’ which could only be labeled as such: cult. The cast of characters which appear in most cult films are barely known to the general viewing public. These are artists who are in the initial stages of their careers, others gaining a certain degree of fame and recognition from the said cult movie, and on few occasions, a select number of renowned actors and actresses gracing the part of often particularly quirky and outrageously and/or obscuredly sketched characters in an equally obscure and eccentric setting and environment. The most recent cult films of today range from the local independent, to foreign movies packaged for different countries, to even top grossing movies well received by the mainstream movie viewing populace but regarded as a cult movie because of its ability to garner a particular group of dedicated following, which it would seem is growing in numbers, an example of such a cult movie is George Lucas’ Star Wars. The cult movie of today has taken a different form, although catering to esoteric tastes, these movies have also garnered a significant amount of mainstream appeal. Such is the case with Quentin Tarantino’s Kill Bill, received by a greater number of following subsequent to his first cult flick, Pulp Fiction, which seemed to have revolutionized and brought considerably significant amount of impact to the aspect of film making as it deals with aesthetic, style and content. The apparent ‘trashy’ content and material which critics refer to in Tarantino’s film approach reflects and probably sums up cult ideologies and what cult movies are generally about. The movie viewing populace of today is becoming less discriminate and blurring lines of that of the ‘cult’ and ‘mainstream’ movies, and viewing these films for what they are, a pastiche of shared beliefs, opinions, ideologies and meanings as interpreted by a director who subscribes to individuality and captured on over an hour or so of reel and screen time. It may or may not reflect the particular persuasions and leanings of the general populace and the rest of the masses, but as long as it applies to one individual, and an esoteric few, it makes every amount of difference. References â€Å"Cult Films. † Film Site. Org. Tim Dirks. (2007) Retrieved 12 December 2007 â€Å"Top 50 Cult Films. † Entertainment Weekly. Retrieved 12 December 2007 â€Å"Top Cult Films. † Dermansky, Marcy and Fauth, Jurgen. Retrieved 12 December 2007 .

Juicy Red Tomato Company Essay

Point of View In Juicy Red Tomato Company case analysis, we will take the company owner’s point of view. Observation Juicy Red Tomato Company (JRT), a tomato grower operating in Florida is paying attention in determining (1) the effectiveness and competence of its organizational structure, and (2) the selection and prolongation of managerial personnel stay in the company. Internal expenditures are getting higher. Also, key workforces are leaving. Lastly, the company is thinking if they are going to spread out its operations. Preliminary Data Gathering (Interview, Literature Survey) Accomplished introductory interviews within the organization and investigated of the produce industry, and company circumstances with related challenges. For 15 years, the business has been operational. During those years, it has full-fledged at a scale of about 5% per year. For its first 10 years of the company’s subsistence, expenses have remained stable. But over the preceding 3 years, costs have increased by 2.5% to 4%. Grounds mentioned by Juicy Red Tomato Company include unanticipated temperature falling off, pests, and augmented labor expenses. Management has had a tendency to come from inside the organization, as long-standing employees â€Å"rise through the ranks†. Over the previous year, many long-term, key personnel have left because they think they have â€Å"no future† waiting for them with JRT. On the other hand, Juicy Red Tomato Company is on the brink for an improved rate of growth. It is by means of potential spreading out of the business. Problem Definition (Research problem demarcated) It seems that there has been a lack of communication between manufacture and operations. Therefore, it can be concluded that at Juicy Red Tomato Company, the organizational structure needs to be more participatory and adaptable. Furthermore, there is a high need for maintenance across all levels of employees, managerial personnel, as well as frontline workers. Theoretical Framework (Variable clearly identified and categorized) In the world of innovation and alteration we are living today, one of the most important supervision challenges is fabricating more flexible organizational structures. According to Participatory Management, Teamwork, and Leadership by Jaime Herrera S., an expert in human-resource development and organizational development, the participatory model of management must be established on ideology and values. It has to go along together with a statement of purpose and can materialize the foundation of a mission statement. An organization calls for an extensive, shared mental picture of the future, a distinctiveness, a standpoint with relation to its goals and how they can be achieved. It also needs a management that knows how to make everyone head to same direction and a leadership that is a propelling strength for change and which derives its power from a philosophy of absolute trust and dedication. Nowadays, organizations are switching their old vertical hierarchical formation with new horizontal or structures that are matrix based. It is connecting traditional utilities through inter functional teams, and establishing tactical agreement with suppliers, consumers and even competitors. In fact, the future company has an organizational structure that is possible to reconfigure so that it can achieve the finest use of teams that are flexible and whose personality varies over time. It is in coordination with an outcome of the satisfaction of market and consumers’ necessities and expectations. Also, it has to consider the performance of competitors and other market aspects. The acquirement of indispensable competencies and the formation of consortiums to make access available to potentials and resources for those who do not possess them are factors that must not be disregarded. The style of management must transform from one that is of control to one that is of training and supervision. The organization should move to the perception of an organization that is without boundaries. The structure of an organization without boundaries is based on a paradigm that lay emphasis on the free movement of individuals, information, ideas, procedures, responsibilities and resources of every type. (S., 2001) Furthermore, there are two classifications of organizational structures that are widely used today: the mechanistic structure and the organic structure. These are developed by Tom Burns and G. M. Stalker who conducted their study of electronics firms in the U.K. in the case of JRT, the most appropriate organizational structure is the organic structure. It is more flexible and more adjustable to a participative type of administration. Also, it is not as much concerned with a clearly classified structure. An organic structure is receptive to the environment so that it can venture on new opportunities. Organic organizations are also called flat organizations. These organizations have decentralized tactic to management. It encourages high employee participation in making decisions. Its chief purpose is to form small enterprises that are independent and can respond easily and immediately to the needs of the customers or to the changes in the business atmosphere. JRT can also apply boundaryless organizations. Like flat organizations, it put highlight on teams. Horizontal hindrances are dispersed by cross-functional teams. It also enables the company to have immediate response to changes in environment. In additional, it allows the organization to lead innovation. Boundaryless organizations are able to form relationships with customers, dealers, and even with its competitors. These relationships can be regarding shared ventures, intellectual assets, monetary resources, or allocation channels. Tactical associations, customer-organization connections and telecommuting can dissolve external boundaries. Production activities are being modernized and become more efficient. In smoothing the progress of interactions with their customers and suppliers, Jack Welch first applied this un-structure. Welch is the former CEO of General Electric. (Supervision, 1998) A boundaryless organization is also a learning organization. This is for the reason that learning organizations necessitates boundaryless surroundings to assist sharing of information and collaboration of teams. When all members play a functional role in identifying issues that are work-related and able to resolve them, the organization is able to cultivate unremitting capacity to adjust and endure in a gradually more competitive environment. Eventually, it will acquire learning culture. A learning organization is able to fit and respond to alterations. It authorizes employees because they gain and share learning and use it in making decisions. To enhance performance, they bring together cooperative intelligence and accelerate creative thought. They are partaking and aligning the company’s visualization of the future. They also nourish the meaning of community and glaring culture. (Supervision, 1998) On the retention issue of the employees, L. John Mason gives some tips in making your employees stay in the company. He got these advices from top executives and Human Resource managers that are very successful. Employers should be given proper care and concern. First thing to keep in mind is to treat them like your valued customers. Hiring and preparing new ones is more expensive than keeping your old workers. Secondly, tell them in a convincing way that they have a major role in the company’s vision. Also, the employee should know his/her workers and their strengths. The employee can put them in the right jobs and positions in the organization. They should still have fun while working. In the case of JRT, the management can come up with a committee of employees that will help utilize retention strategies. This is effective because employees know the need of their co-workers. In additional, the employee should give his/her best to compromise with the employees regarding their needs. Lastly, recognize their efforts. Make employees feel they are appreciated. (Mason, 2005) To make these things possible, appropriate training, improvement, and education should be given to the employees at the right time. Through this, the employer can make them more productive, increase their knowledge, and gain more loyalty. (S., 2001) Creating Of Hypothesis Juicy Red Tomato Company needs to pay much attention in retention of its managerial personnel and also of frontier manufacture employees. Moreover, JRT has to make some development in communication between production and processes. (â€Å"Philosophy Decision Analysis Homework Help†, 2004-2005) Improvement in organizational structures can also make a big difference in the company’s present scenario. Mason, L. J. (2005). Top 10 Retention Strategies: Save Money on Personnel Turnover [Electronic Version]. EzineArticle. Retrieved September 10, 2006 from http://www.ezinearticles.com/?Top-10-Retention-Strategies:-Save-Money-on-Personnel-Turnover&id=94632. Philosophy Decision Analysis Homework Help. (2004-2005). Retrieved September 10, 2006, from http://www.brainmass.com/homeworkhelp/philosophy/decisionanalysis/47971/ S., J. H. (2001). PARTICIPATORY MANAGEMENT, TEAMWORK AND LEADERSHIP: Key requirements for the success of organizations in the twenty-first century. Retrieved September 10, 2006, from http://www.itu.int/itudoc/itu-d/hrdqpub/hrdq/hrdq86/part_ww7.doc Supervision. (1998). Organizing Process Retrieved September 10, 2006, from http://telecollege.dcccd.edu/mgmt1374/book_contents/3organizing/org_process/org_process.htm